THE SITUATION
Funeral Home Marketing Has Changed
We hear it every day: “Don’t make a fuss over me.” “Just scatter my ashes in the backyard.”
Families are placing less value on ceremony. We help funeral homes and cemeteries meet that shift head-on — and tackle the unique challenges their markets bring. We work with funeral homes navigating:
Less predictable call volume year over year
Increased competition within the same community
Cremation reshaping service mix and messaging
Greater visibility and scrutiny online
THE SOLUTION
Connect, Educate, Guide
Research shows consumers require 7+ encounters with a brand before committing to a purchase. After a loss, you won’t get seven chances to make an impact on a family before they must make a choice.We specialize in connecting families with compassionate funeral professionals like you BEFORE the need arises, using marketing that shows who you are, educates on important topics, and builds confidence in your expertise.
HOW WE THINK
Sustainable Growth Today and Tomorrow
We generate leads. We also think bigger than that. Our strategies balance immediate at-need results with long-term brand growth. We measure success in increased calls and market share for your business, not dead-end calls and clicks.
THE PROOF
Why Funeral Professionals Choose @need Marketing
We know trusting someone with your business is a big deal. Our strategies are tested and proven to work.
Hyper-targeted marketing led to a 4.66% increase in pre-need & at-need volume for Bradshaw Funeral & Cremation Services.
A carefully crafted video campaign brought Sharp Funeral Homes 70 new families from neighboring markets.
Driving website traffic generated 12 new leads per month for W. L. Case and Company.
Digital marketing took Arkansas Cremation from 10 calls per month to over 70 calls per month on average.
A multichannel campaign helped launch Summit Simple Cremation and earned them 10 calls per month.
Don't Take It From Us –
BUILT ON TRUST
Hear the nice things our partners have to say.
“The videos @need Marketing did for us are exquisite. They even made a few of my own staff tear up, and we've received a ton of great feedback from the community."
Nathanael Billow
The Billow Company
"We know that we can trust @need Marketing to handle everything... They're more than consultants to our business, they're truly our partners."
Charles F. Snyder Funeral Homes
Charles F. Snyder
"Ever since we signed up with @need, our organic search results improved dramatically, driving new business. We have also been thrilled with the print and campaigns the @need team designed for us."
Scott Sytsema
Sytsema Funeral & Cremation Services
The Marketing Services You Need, All in One Place
You shouldn’t have to coordinate between 10 different vendors to run your marketing. When you partner with @need Marketing, you can save precious time and get back to doing what you do best–serving families.
Do We Seem Familiar?
You may have heard of us from one of our recent articles! Check out our most recent features in some of the funeral profession’s top trade publications.
OUR CREDENTIALS
We are proud to be a Premier Preferred Partner of Selected Independent Funeral Homes.
